It is no secret that the world is rapidly changing before our eyes. Social and mobile disruption has only just begun to reshape the conventional wisdom and best practices of marketing, and AR and VR are knocking at the door. Content remains king, but who will own it in a world of conversation and dialogue that goes beyond campaigns and messaging
What will the future look like for CMO’s? How will technology, data and CX evolve marketing from driving acquisition to building relationships? What skills will be required? What background and experiences necessary to succeed? And what will the relationship to CIOs, CTOs, and CDOs look like?
We will sit down with a panel of progressive c-level executives from both B2C and B2B industries to discuss where it is all headed, and what CMO’s can do to thrive in an uncertain future.